How to

UI Breakdown

Search Bar

The search bar allows you to enter a subject or keyword. Clicking ‘search’ triggers Pinalytics to go off and search Pinterest for content related to the words entered.

Search Type

The search type selector allows you to narrow your search to pins, boards or people.

Pins – searches Pinterest pins for the keywords defined and returns matching pins
Boards – searches Pinterest boards for the defined keywords and returns matching boards
People – searches Pinterest users or people for the defined keywords and returns matching people.


Sample searches

The sample searches are pre-defined searches that demonstrate the kind of thing you might search on Pinterest.


Search results

Perform a new search

This allows you to run new searches from the results page without going back to the home page.

Searched keywords / Search Type

The keyword that was originally search is displayed along with the type of search. The search type tabs can be used to run a new search on the original keywords but of a different type.

Main Sort Options

These options allow you to sort the results returned by different metrics from Pinterest and across the weirder social web.

In the example above we have run a search for David Beckham pins and sorted by the number of repins. This returns pins from Pinterest with the most repined (popular) content at the top.


Author and pin links

Pin Author – clicking on the link takes you to the author’s Pinterest page
Pin Page – clicking on this link takes you to the pin page on Pinterest
Pin Source – the original source of this content.

Hovering over this link will show the complete URL where you can find the original source of this content (can be outside of Pinterest).

Clicking on the link will take you to that page.

Sort by author

This option allows you to sort the results by the different authors.


Pinned Image

In this box the image that was pinned can be viewed. Click on the Maximize Pinned image link to see a larger version of the pinned image.


Pinterest Metrics

Pinterest Metrics are for Pinterest only and refer to the specific pin in question.

Repins – the number of times Pinterest users have shared or “repined” this image
Likes – the number of times Pinterest users have like this pin
Comms – the number of comments this pin has received from Pinterest users.


The Wider Social Web

This section of a result details how a given piece of content has done outside of Pinterest. All the metrics in this section refer to the original content source and not to the pin page.

Majestic – The Citation Flow and Citation Flow the original URL from Majestic SEO
Tweets – number of times this URL was tweeted on Twitter.com
Stumbles – number of times this URL was stumbled on Stumble.com
Facebook – number of likes, comments and share the URL has on Facebook.com
Google+ – number of +’s the URL has received on Google+
Reddit – number of upvotes the URL has received on Reddit.com
LinkedIn – number of shares the URL has received on LinkedIn.com
Diggs – number of diggs the URL has received on Digg.com.


Sort by

The sort by drop down allows you to sort your results by the different social metrics from inside and outside of Pinterest.

Want to know how well a popular pin did on facebook? Or which pinned content did the best on twitter? Here’s how to find out.

Each pin results page can be sorted by: Majestic Trust Flow and Citation Flow, Tweets, Stumbles, Facebook likes comments & share, Google+’s, Reddit upvotes, LinkedIn shares and Diggs.


Results page

All the metrics on a results page can be downloaded in bulk for further analysis.

The two download options fit nicely into excel for closer scrutiny.

Export TSV – downloads the current view to a tab separated variable file
Clipboard – exports the current view to the clipboard.